Ladies and gentlemen, let me introduce you to my favorite social media campaign conducted by a dance company thus far! Dancers Tweeting Among Us is a series of photographs shot by Jordan Matter of the Dancers Among Us series. The photos aim to encourage viewers to follow Skybetter and Associates, the company in the shots, on Facebook, Twitter and Youtube. The company is headed to perform at The Joyce this June and what better way to show the world what they’re all about than with the use of social media?
The photos take viewers into the lives of the dancers both in the studio and out. They also poke fun at the rise of narcissism due to society’s increasing use of social media. I think they’re great. What do you think?
The photographer has also taken it a step further to include a contest for the best taglines to pair with each photo. Visit the Jordan Matter Photography Facebook Page if you think you’ve got what it takes.